We are driven by genuine passion for sports and innovative concepts

Penúltima Holding provides services to help the operating companies to provide an optimum service to their customers. Innovative thinking never stops, it’s an ongoing process.

For our customers, “We offer unique sport experiences that make a positive impact on people’s life and their wellbeing”.

For our employees, “We stimulate an entrepreneurial and passionate spirit to achieve maximum results for our customers wellbeing as well as their own.”

Strategy

We aim to provide an unrivaled experience that references to “train like a pro” for all individuals, from novice to pro’s. Our ambition is to become the preferred training partner for swimmers and triathletes in Europe and beyond.